CHANEL

➩ Nana Zou 。◕ ‿ ◕。

Monday, May 12, 2014

Ch. 7 - Business Marketing

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Business marketing, also called industrial marketing, is the marketing of goods and services to individuals and organizations for purpos...
Monday, May 5, 2014

Ch. 8 - Segmenting and Targeting Markets

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Market is people or organizations with needs or wants and the ability and willingness to buy. A group of people or organization that lacks...
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Monday, April 28, 2014

Ch. 11 - Developing and Managing Products

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New product is important to sustain growth, increase revenues, and profits, and replace obsolete items. It is a product new to the world,...
Sunday, April 20, 2014

Ch. 12 - Services and Nonprofit Organization Marketing

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Chanel is the product company, its main focus is on the product; however, they also offer high levels of service. Service is the result of...
Sunday, April 6, 2014

Ch. 10 - Product Concepts

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The product offering, the essential element of an organization’s marketing program, is generally the foundation when constructing a marke...
Sunday, March 30, 2014

Ch. 17 - Personal Selling and Sales Management

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Chanel are exclusive stores that offer high levels of service. Personal selling, which is a purchase situation involving a personal, paid-f...
Saturday, March 22, 2014

Ch.16 - Advertising, Public Relations and Sales Promotion

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Advertising Advertising is bringing a product or service to the attention of potential and current customers. Advertising can a...
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